Neutrogena-Light Therapy Mask

This social media campaign is trying to get people to buy one of their products. Neutrogena has a light therapy mask that’s supposed to help with acne and reduce inflammation. This picture below is the ad that showed on my Facebook. The main purpose of this ad...

Zillow Porchlight – Always on, guiding you home

Porchlight’s History, Process and how they Succeed Porchlight has been around since the beginning of Zillow. Though back when it started it was mostly used by the company as a traditional corporate blog, product news and information about Zestimates. When Porchlight...

#MyCalvins

In 2015 179,000  photos were tagged with #MyCalvins and still continue to increase the popularity of the desirable underwear. The American fashion brand debuted its campaign with the hashtag in 2014 and brought attention promoting their underwear. The campaign...

Wendy’s Fresh, Never Frozen

                                      With a slogan like “fresh, never frozen,” Wendy’s has always had a more personal and less corporate relationship with their customers. In order to push the idea of fresh beef, and get interaction with customers,...

#CrashTheSuperBowl Doritos Campaign

#TheCrashTheSuperBowl by Doritos highlighted user-generated content during the Super Bowl. It allowed fans to create commercials and guaranteed that one fan’s commercial be aired. The objective was to build off the buzz of such a huge event, as well as get fans/users...